New video and digital assets available on Study Australia Marketing Toolkit
The Study Australia Marketing Toolkit (the toolkit) has recently released a series of new assets including videos promoting the Study Australia Course Search and Career Matcher tools and digital and event templates. Eligible organisations are invited to register to use the toolkit and download the new assets.
Career Matcher Tool Promotional Video
The Career Matcher promotional video is a fun animation highlighting the benefits of using the Career Matcher tool on the Study Australia website before selecting a field of study.
The tool allows students to take a short quiz to reveal their unique personality report. The report suggests careers and fields of study best suited to the user considering their personality, strengths and employability skills.
Course Search Promotional Video
The Course Search promotional video can be used to promote the Study Australia Course Search tool on social channels and drive visitation to the Study Australia website where the audience can use the tool to find the right course for them.
The Course Search promotional video is accompanied by a longer version explaining how to use the tool to achieve tailored search results.
Digital and event templates
The digital and event templates have been designed using elements from Australia’s Nation Brand and the Study Australia wordmark. They include files for:
- Photoshop templates
- Web banners
- Social media tiles
- Digital display banners
- Email headers
- Indesign templates
- Publication covers
- Pullup banners
To download these assets and more, users must be registered and logged in to the toolkit.
Eligible organisations are those with a responsibility for promoting Australian education internationally, including education providers, agents, study destinations and government agencies.
To register, Australian businesses must provide an ABN and education agents must provide at least one URL from an Australian education provider where they have a current student placement agreement to represent this provider overseas.
/Public Release. This material from the originating organization/author(s) may be of a point-in-time nature, edited for clarity, style and length. The views and opinions expressed are those of the author(s).View in full here.
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